Are acronyms always boring for a business name? Well, we’ve got a few examples that may change your mind!
How About a Acronym for a Business Name?
Recently we’ve come across an article describing acronyms as boring or non-interesting business names. The Brandings Team think that statement is not really true.
We agree, there are way too many boring business names built from acronyms. Likewise many businesses just uses acronyms in a boring way. For example, some boring acronyms we see all the time include, AOL (America On Line), MSN (MicroSoft Network) even CNN (Cable Network News).
On the other hand, there are exciting names as well and boring doesn’t always have to be the name of the game.
Occasionally we come across a winner and recently we did just that. This name was so interesting that we’d like to share it with you. In fact, our Brand Development Team just fell in love with it.
ATM was that exciting acronym business name and let us tell you why. You may think you know what the letters stand for thus it just the standard boring business name but, you’re wrong.
While, the acronym ATM most commonly refers to Automated Teller Machine, as in the metal box where you get money but, that’s not the case this time. This ATM stands for something rather different. This was the name for a custom aquarium manufacturing business.
This ATM stands for Acrylic Tank Manufacturing and we think it’s brilliant.
Any fans of the Animal Channel or just big into fish, might recognize the name. This business was prominently featured on the tv show “Tanked.” Tanked is a show about fish tank builders hence the “Manufacturing.” Their team of builders, create extraordinarily interesting tanks and deal with exotic fish.
We always say, interesting businesses need interesting business names!
Their acronym ATM actually stands for Aquatic Tank Management; we love it. We love the twist, or the use of a common acronym for something completely different. It grabbed our attention right away and is one great example of how they can be different.
Another great example of how acronyms can be used is SCUBA. This acronym has entered the american vernacular so well, most people don’t even recognize it as an acronym. SCUBA actually stands for Self Contained Underwater Breathing Apparatus.
The fact that both of these acronyms stand out make great examples how they don’t necessarily mean that they have to be boring.
When approaching acronyms try to do something different our try making words that are appealing or different and don’t let anyone tell you that all of them are boring.
Do you have any examples of fun or different acronyms or do you think we’re well off the mark and that they are boring; either way we would love to hear it.
To see some of our four letter domains or domains that would make great acronyms please follow these links. Thank you for reading and please post your thoughts and questions below.