Good Names

Intellatec - good names | new business namesWhat makes a Good Business Name?

While we’ve named this blog “Good Names” what we’re really after here is to develop great new business names or great new product names and that’s what we’re really here to help you do.

Firstly we want anyone reading this, possibly people who are frustrated with the business naming process to relax.  The process and the pressure to find the perfect business name may be overwhelming at times but that’s natural and very healthy.

Our Business Naming Team wants to share a few pointers with you.  One thing to consider is, what is it exactly that you’re looking for in a new business name?  Now think outside of the box with this one.

Don’t just look at how you see your business but ask yourself how other people see your business as well.  When considering new business names you might want to ask your company stakeholders for instance your employees, senior executive team and Board of Directors.

You might also want to consider how your external stakeholders like potential clients, suppliers, vendors and even community leaders like or feel about your business name ideas.  Brandings has some really great information available to you in an article entitled “Good New Business Names” we think you’ll enjoy and it’s free on our site, just follow the link.

We also think it’s a good idea to ask friends and family, particularly if you’re questioning if your business name idea might be confusing or possibly hard to read.

Good and Innovative Names for a Business:

good name for a business
we'll develop a great name for a business
good names for a business
creative names for a business

If you’re having trouble coming up with a business name, here’s the shameless plug, we suggest that you check out the predeveloped business names that we have on our Brandings site.  Brandings also has a Custom Company Naming Department that will work with you to specifically develop a business name targeted at your customers.

With our shameless plug out of the way and back you developing your own business name… once you have your business name ideas, you now want to see if it’s available.  Brandings has also prepared another article where we show you how to search for Available Company Names.

This article which will guide you in the process.  This “Search Available Company Names” article goes into the free and simple steps you can take to check the name including checking with the US Patent and Trademark Office and checking

Let the Brandings Blog and our extensive Brandings library be a resource for your new company, product or business.  If you have any questions feel free to contact the Branding Team about this article or about the above Innovative Company Name.  As always we ask you to let us know about this article or any other article by posting your comments below!

9 comments for “Good Names

  1. Andrea P
    April 28, 2012 at 5:28 pm

    Great post. Just starting a new quilting business now and this provided me with some cool tips. Thanks!

  2. Ajay Chauhan
    May 15, 2012 at 10:20 am

    Plz suggest me a good name for my new real estate company in india

  3. Biff Palmer
    May 16, 2012 at 4:27 pm

    Well the first thing you should consider is what kind of real estate are you selling or even renting. Are you going into commercial real estate and selling to companies or are you selling private homes to families. You might say that you’re going to do all types of real estate and that’s just something you want to consider as well. Consider your location, are you in a specific city, focusing on a town or region?

    If you are looking for a broad and nonspecific name I would highly recommend a “Brandable” name or a name without any specific meaning. These names are generally easy to spell and you could always add “Real Estate” to the end of it. Have a look at our “Brandable Real Estate Names” and you’ll get the idea.

    Thanks for your question and I hope this helps.

  4. Biff Palmer
    June 8, 2012 at 4:07 pm

    Thanks for the comment Andrea. We hope find a great new name for your quilting business. We would love to hear what your new quilting business name is and how you came about the new name. We hope that our Great Business Name article helped.

  5. nishikant
    August 17, 2012 at 12:15 am

    plz suggest me good name for my real estate company in india.

  6. Biff Palmer
    September 18, 2012 at 12:27 pm

    Thank you for your comment and we would love to help you in naming your real estate company based in India.

    It is quite difficult for me to be able to just pick a name that would perfectly for your real estate company because there are equally as many types of business ideas as there are types of real estate companies.

    The first thing I would suggest is that you take a look at our Brandings Catalog for some inspiration. We have great names for commercial real estate companies, perfect names for a residential real estate company and then we have business names for both commercial and residential real estate. Even if you look at these names and one doesn’t pop right out at you, you many just be inspired.

    If you are looking to develop the name on your own, there are other places to look for inspiration, the first being your business plan. Look at your business plan to see what it is that you are going to do better than other real estate companies that you will be competing with.

    Take a look at your real estate company’s mission statement. Does your statement say, you will be trust worthy, no project is too big or small or will you specialize in first time buyers?

    Look for a name that will stand out from the competition and always make sure that you can secure the matching domain name.
    Lastly, think like your customer because ultimately they are the ones that will be judging your name selection.

  7. November 3, 2012 at 6:29 am

    This is a good write-up. I will spend more time looking into this issue.

  8. Biff Palmer
    November 14, 2012 at 9:53 am

    Thank you for your comment. We love helping people get the best name possible for their business. We try really hard the help people understand that a great business name comes from within and those names need to come complete with an exact match .com domain name and that name needs to easy to spell and understand. It doesn’t matter if you need a name for a tech company or you’re selling plush stuffed animals you need to have a business name that stands out.

    Thanks again and please let me know if we can be any help finding the perfect name for your business.

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