It All Starts With The Right Domain Name
Just like you have a street address for your home or business, a domain name is your address on the internet. A street address directs people to your home or business, a domain name directs people to your website.
Your domain name is the foundation for your business online. Your selection of the right domain name could make the difference between the success and failure of your business. You want to start with every advantage. And it is important to note that all domain names are not equal.
A great company name is of little use unless you own the domain name that matches. We'll explain why, but first let's cover some domain fundamentals.
What is a Premium Domain Name?
A premium domain names directs your audience to your website quickly and easily. Premium domain names are short, memorable, easy-to-spell, easy-to-pronounce, hyphen-free … and end indot-com.
There are over 100 million domain names registered worldwide … but only a small fraction are premium domains. Like beach-front property, there are a finite number of premium domain names.
The dot-com domain extension has become the gold standard of internet commerce. It is the most recognized and respected global internet extension.
Your audience has come to expect that ...
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Your domain name must exactly match the name of your business. (e.g. Walmart = Walmart.com NOT WalmartInternational.com) |
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Your primary domain name must end in dot-com. (e.g. Walmart.com NOT Walmart.org, Walmart.co.uk, or Walmart.info) |
100% of Fortune 500 companies own their exact-match dot-com domain name. A company may own additional extensions like .org, .net, .co.uk, or .ca, but they must own the dot-com as their primary domain address.
Characteristics of a Premium Domain Name …
Short in Length - Usually fewer than 11 characters
Memorable - Simple to recall
Easy-to-Spell - No odd or confusing spellings
Easy-to-Pronounce - Just rolls off the tongue
Hyphen-Free - No Hyphens or non-alphabetic characters
.Com - Must have the dot-com extension
Exact-Match - Domain name must be the same as the company name
Examples of Premium Domains:
Invest in a Premium Domain
In real estate, a great beach-front parcel of land is more valuable than inland property. In business, a premium domain name is more valuable than an ordinary domain.
Owning a premium domain name can be expensive. It's important to keep in mind that your investment in a premium domain name is a powerful, permanent and valuable foundation on which to build your brand. There are some key reasons to invest in a premium domain name ...
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One-Time Purchase - A premium domain is purchased only once with unlimited future value. |
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Foundation for a Strong Brand - Great companies are built on the foundation of a premium domain. |
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Recognized Authority - Premium domains evoke confidence and authority. |
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Higher Search Rank - Descriptive and brandable dot-com domains rank higher in search engine results. |
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Global Reach - Universally recognized worldwide as the gold standard. |
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.Com Expectation - Your audience expects to find your company with a dot-com extension. |
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Valuable Asset - Premium domains are a powerful investment tool and resource. |
Find Your Premium Domain Names
Finding the right domain name at the right price has never been easier …
You can find thousands of ready-to-use domain names in Brandings.com domain name database. Just click on this link to search for the perfect premium domain name.
Whatever your new company needs, we are here to help you find a cool "premium" domain name at a great price. Call Brandings Client Help Team today at 1-800-852-8900 (Toll Free USA) +1-310-246-5100 (Worldwide) or simply click here to contact our office via e-mail: info@brandings.com
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